Moroke Sekoboto
WHOLESALERS, Sefalana Cash and Carry, hosted a dog show to promote proper pet nutrition and give back to loyal customers who purchase the Montego pet food.
Sefalana sponsored the show this past weekend at the Maseru Club to the tune of M30 000.
Hosted under the auspices of the Lesotho Dog Breeders Services Association, the dog show served as both a celebration of responsible dog ownership and an opportunity for breeders to ensure their pets’ health and wellbeing.
It featured competitions in various categories, including male and female gross breeds, Rottweiler, Boerboel, puppy, Maltese, male and female Pitbulls among others.
The winners in each category were awarded Montego pet foods for their dogs.
Sefalana’s Sales and Marketing Officer, John Mpopo, said the event aims to encourage breeders to care for their dogs’ health and nutrition.
“We became part of this event to show appreciation to all our customers who regularly buy pet food from us. We sell Montego pet nutrition, which is high-quality but also expensive. Sefalana management wants to acknowledge and thank our customers for supporting our business,” said Mr Mpopo.
Sefalana sponsors the event annually to promote quality dog care.
“We want to encourage dog breeders to provide good nutrition for their pets. Montego products are of the highest quality, and by sponsoring this event, we hope to help relieve some of the costs by offering these products to our customers. We’ve spent over M30 000 on this event in recognition of dogs’ loyalty to their owners.”
Veterinarians from the Ministry of Agriculture, Food Security, and Nutrition were also present at the event, providing rabies vaccinations for the dogs.
Speaking on behalf of the ministry, ‘Mapaseka Elizabeth Motale, said it was important to vaccinate dogs to ensure their health.
“We are vaccinating dogs for rabies, a disease caused by the lyssavirus, which is transmitted through saliva. Dogs should be vaccinated from three months old and then once a year. Rabies is a zoonotic disease, meaning it can be transmitted from animals to humans. Symptoms include excessive drooling. We are also vaccinating against transmissible venereal tumours, which are sexually transmitted by ticks,” Dr Motale explained.
