BUDDING rapper Lu Srenk on Sunday premiered the video for his track Wake Up Call featuring Kong on YouTube.
The track was produced by Taks Beats and Lil Kush808.
The video was shot at Urang Utang Guest House in Naleli by MSU CLOUT, who helped liven up the song.
Glow Up Vanity did the make-up for Lu Srenk and Kong, along with vixens Icy Flame, Mercy and Droppy who make cameo appearances on the video.
On the song’s chorus, Lu Srenk is heard singing: “I can do a lot but I won’t sleep on myself”.
“Walk inside the store and find my tape by the shelf. I don’t like to talk the work speaks for itself.
The artistes told the Weekender on Tuesday that the track is meant to alert his listeners that he never takes his dreams for granted.
“Also, we should all appreciate the little things that we have and embrace them in order to achieve bigger things,” Lu Srenk said.
Wake Up Call appears on the rapper’s second studio project dubbed The Rose Mixtape which was released last October through physical copies. Lu Srenk said the mixtape would be soon be available on all digital platforms.
The 20-year-old followed up The Rose Mixtape with two additional singles namely Problems Freestyle and Hate to Say Freestyle which dropped earlier this year along with their music videos.
Born Khethisi Victor Motsiba in Naleli Maseru, Lu Srenk started making music in 2014 as Grade 9 learner at Mt Tabor High School in Mafeteng.
“I was inspired by the hip hop industry across the globe but it became more relatable knowing that there is a growing industry here at home.
“I have always been a music lover and follower since I was old enough to memorise songs and I would often lip-sync along to my favourite tunes,” Lu Srenk said.
Like most music fans, at one point, Lu Srenk had a song book with the lyrics for his favourite songs until he started composing his own.
The year 2018 proved to be the young artistes’ breakout year which saw the release of his debut extended play (EP) Rainy Days after spending time perfecting his craft and “learning how the game operates”.
The EP helped him make a name for himself as it received positive remarks from listeners. He took advantage of the attention it was getting to deliver his first music video for one of the EP’s lead songs dubbed My Way.
In the last year, Lu Srenk has performed at several local shows including Keys to the City, where he shared the stage with the likes of South Africa’s DJ Double, Ntando and Manu Worldstar.
He has also performed at Cuban Linx’s The Rap Konnect, Club Yugo’s Defend the Trap, Art Meets Fashion, which was hosted at the Music Mansion in Maseru West and twice at the ‘Manthabiseng Convention Centre which hosted two separate events, Coco Cabana and The Come Up.
“As an artiste, nothing beats the power of performing for your people. The feeling is never the same and if I could, I would honestly make it last forever,” Lu Srenk said.
He is now working on an album titled Bear in a Dog House where he will be exploring what happens in the “jungle”, a term often used to describe the music industry.
“My number one priority is getting recognition worldwide, which I believe will help broaden my thinking ability and mobility and will get my brand moving at a faster rate.
“With the amount of work that I have been putting in, all my efforts and the sacrifices I have made, I am hopeful for a bright future,” Lu Srenk said.